Townsville Texture.
Townsville Texture is a local rendering company, servicing Townsville and the surrounding areas. Being an already established business, they were looking for a brand refresh to create a punch and appeal to a younger demographic, on top of the on-going support from their wide network.
Townsville Texture renderers have an artistic flare when it comes to their work. The brandmark reflects this flare by extending the strokes of the ‘X’, adding depth to the name. Using a combination of colour and black/white directs the eye to the way the stroke goes up, the exact way the renderers stroke with their equipment.
